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Ron S. Kenett, Ph.D.
ron@takeoff.co.il
Education
- Ph.D. in Mathematics (1978)
from the Weizmann Institute of Science, Rehovot, Israel.
- B.Sc. in Mathematics (1974)
from Imperial College of Science and Technology,
with first class honors, London University, London, UK.
Major Professional Experience
- Chairman and CEO of the KPA Group and KPA
Ltd., Professor at the University of Torino, Torino, Italy and Adjunct Full
Professor at Bar Ilan Univsersity where he teaches a graduate course on Strategy
and Management.
- Over 25 years of experience in restructuring
and improving the competitive position of organizations by integrating statistical
methods, process analysis, supporting technologies and modern human resource
management systems.
- Professor of Management at the State University
of New York (1987-1992), where he was awarded the General Electric Quality
Management Fellowship. Director of Statistical Methods for Tadiran Telecommunications
Corporation (1981-1990) and Member of the Technical Staff at Bell Laboratories
in New Jersey (1979-1981).
- Director of Statistical Methods, Tadiran Telecommunications
(1981-1990) with responsibility for a major corporate effort to improve the
competitive position by improving product quality and process capability.
As a result of these efforts Tadiran was recognized as a Best In Class benchmark
and was awarded the Kplan Prize for excellence in management.
- A partial list of companies he has consulted
for includes: Intel, AT&T, National Semiconductors, Motorola, AVX, Dun
& Bradstreet, EMC, ECI Telecom, Applied Materials, Israel Aircraft Industries,
Magic Software Enterprises, Comverse, Barak, Bezeq, Formula and Cellcom.
- Founder of KPA Ltd., an international management
consulting firm.
- Founder of Babylon Ltd.,
a start-up company founded in 1997 with a world wide presence
as a provider of an on-line translator.
- Member of the Board of IBG
Ltd., an organization whose mission is to help start-up
companies develop business and marketing plans and establish
strategic partnerships.
- Member of the Board of Ergolight
Ltd., a start-up company focused on usability tools for
internet applications.
Publications and professional
achievements
- 130 publications and four books on topics
in industrial statistics, software reliability, performance appraisal systems
and quality management.
- Listed in American Men and Women of Science,
Who's Who in Science and Engineering and Baron's Who's Who in Banking and
Finance.

Ohad Zuckerman
ohad@takeoff.co.il
Education
- 1998 - Executive MBA, joint
degree from J.L. Kellogg, Graduate School of Management,
Northwestern University and Leon Recanati, Graduate
School of Business Administration, Tel Aviv University
- 1989 - BSc. Agriculture,
The Faculty of Agriculture, Hebrew University, Jerusalem.
Major Professional Experience
- 2000 - President & CEO,
Zeraim Gedera
- 1998 - Executive Vice- President,
Zeraim Gedera Ltd. responsibilities include:
· Vision & Mission formulation
· Strategic Planning
· Business Development including strategic alliances and
partnerships
· Up-grading internal flow of information and knowledge
management
· Upgrading organizational structure and MIS
· Fine-tuning of job definitions and terms of employment
on a company level
· Direct supervision of department managers of marketing,
product development and quality assurance
- 1990 - Marketing Manager,
Zeraim Gedera Ltd. Responsibilities included:
· Changing the orientation of the business strategy from
production to market-oriented
· Establishing procedures for recruiting, training and coaching
marketing stuff
· Developing internal department protocols and relations
with other departments
· Establishing the Product Development department (1993)
and recruitment of a department manager (1995)
· Establishing two subsidiaries (1997): a holding company
in Holland, and a marketing company in Spain (serving
as the Chairman of the Board in the latter);
recruiting CEO, Law firm and Auditors for both
subsidiaries and international tax planning.
· Overseeing growth of department to included ten marketing
professionals, four secretaries, with a concomitant four
fold increase in company turnover.
Other Professional Activities
- Active Director in a start-up
High-tech company, dealing with Business Intelligence software,
Maximal Innovative Intelligence Ltd. Responsible for initial
strategic planning, marketing strategy formulation, initial
commercial activity and business development, recruitment
of executives and initial fund raising.
- Member, Public Management
of the Agricultural sector in the Israeli Export Institute.

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